Adobe PDF (29.7 MB)
EPUB (15.29 MB)
Download
Table of Contents - Adobe PDF (251.02 kB)
Brochure
Download
User comments
Similar Books
Title Details:
Business Organization and Management for Engineers
Authors: Kalogirou, Giannis
Mavrotas, Georgios
Protogerou, Aimilia
Siokas, Evangelos
Tsakanikas, Angelos
Panagiotopoulos, Panagiotis
Reviewer: Thomakos, Dimitrios
Subject: LAW AND SOCIAL SCIENCES > ECONOMIC SCIENCES > BUSINESS ADMINISTRATION AND BUSINESS ECONOMICS; MARKETING; ACCOUNTING > BUSINESS ADMINISTRATION
LAW AND SOCIAL SCIENCES > ECONOMIC SCIENCES > FINANCIAL ECONOMICS > CORPORATE FINANCE AND GOVERNANCE
LAW AND SOCIAL SCIENCES > ECONOMIC SCIENCES > INDUSTRIAL ORGANIZATION > FIRM OBJECTIVES, ORGANIZATION, AND BEHAVIOUR
LAW AND SOCIAL SCIENCES > ECONOMIC SCIENCES > BUSINESS ADMINISTRATION AND BUSINESS ECONOMICS; MARKETING; ACCOUNTING > BUSINESS ECONOMICS
Keywords:
Business Administration
Innovation Management
Financial Operations
Business Game
Theories Of The Firm
Firm Analysis
Business Operations
Description:
Abstract:
The book is primarily aimed at students of Greek polytechnics and polytechnic schools, and more broadly at anyone interested in the functioning, organization, activity, management, development, and performance (economic, innovative, developmental, etc.) of businesses. The study of business as a living organism is particularly important, given that it is the basic organizational unit of an economy's productive system and an important area of professional employment and initiative for graduates of various disciplines from institutions of higher education. The introductory chapter develops the overall theme of the book and highlights the semantic relationship between the topics examined. It also explains why these topics are at the core of the knowledge base of the modern engineer. In other words, the usefulness of this book for engineers and its synthetic, albeit necessarily abstract, dimension are highlighted and documented. Chapter 2 defines the frame of reference, focusing on the structure and dynamics of the domestic production/business system. In other words, it describes the basic characteristics of existing businesses in the country as well as new businesses, the sectors that dominate it, and specific qualitative characteristics, while also analyzing the entrepreneurship policies that have been implemented in Greece. Chapter 3 examines the different views of the enterprise, from the neoclassical approach of the enterprise as a production function to the evolutionary approach of the enterprise as a set of resources and capabilities. This is followed by an understanding of the functioning and behavior of organizations and business as economic entities (Chapter 4) and modern management (Chapter 5). Next, the business environment (Chapter 6), business functions (production, research and development, marketing/sales, human resource management) (Chapter 7), and the fundamentals of the financial function of the business and how it assesses its performance based on its financial statements (Chapter 8) are analyzed. This is followed by a particularly extensive chapter on innovation management and development (Chapter 9). The book places particular emphasis on knowledge, management, and development of innovation, as this function is now a recognized field of activity, management, and strategy for modern businesses in order to survive, grow, and compete successfully in the international marketplace. In addition, engineers are called upon to play a leading role in the design and promotion of innovation in all its forms (product, process, organizational, and marketing innovation) and dimensions. The last two chapters, 10 and 11, refer to the development of a methodology for describing and analyzing a business (Chapter 10) and for participating in a Business Game, which is essentially a simulation of business operations and the corresponding business decisions (Chapter 11). The book contains several practical examples and is enriched with empirical data from recent research conducted in Greece and abroad, so that the theoretical part is "translated" as much as possible into real business data.
The book is primarily aimed at students of Greek polytechnics and polytechnic schools, and more broadly to anyone interested in the operation, organization, activity, management, development, and performance (economic, innovative, developmental, etc.) of a business. The study of business as a living organism is particularly important, given that it is the basic organizational unit of an economy's productive system and is an important place of professional employment and initiative for graduates of various specialties from institutions of higher education. The introductory chapter develops the overall theme of the book and highlights the semantic relationship between the topics examined. It also explains why these topics are at the core of the knowledge base of the modern engineer. In other words, the usefulness of this book for engineers and its synthetic, albeit necessarily abstract, dimension are highlighted and documented. The second chapter defines the reference framework, focusing on the structure and dynamics of the domestic production/business system. In other words, it describes the basic characteristics of existing businesses in the country, as well as new businesses, the sectors that dominate it, and specific qualitative characteristics, while also analyzing the entrepreneurship policies that have been implemented in Greece. Chapter 3 examines the different views of the enterprise, from the neoclassical approach of the enterprise as a production function to the evolutionary approach of the enterprise as a set of resources and capabilities. This is followed by an understanding of the functioning and behavior of organizations and business as economic entities (chapter 4) and modern management (chapter 5). Next, the business environment (chapter 6) and business functions (production, research and development, marketing/sales, human resource management) (chapter 7), and the fundamentals of business finance and how to evaluate performance based on financial statements (chapter 8) are analyzed. This is followed by a particularly extensive chapter on innovation management and development (chapter 9). The book places particular emphasis on knowledge, management, and development of innovation, as this function is now a recognized field of activity, management and strategy for modern businesses to survive, grow, and compete successfully in the international arena. In addition, engineers are called upon to play a leading role in the design and promotion of innovation in all its forms (product, process, organizational, and marketing innovation) and dimensions. The last two chapters, 10 and 11, refer to the development of a methodology for describing and analyzing a business (chapter 10) and for participating in a business game, which is essentially a simulation of business operations and the corresponding business decisions (chapter 11). The book contains several practical examples and is enriched with empirical data from recent research conducted in Greece and abroad, so that the theoretical part is "translated" as much as possible into real business data.
Technical Editors: Panagiotopoulos, Panagiotis
Siokas, Georgios
Type: Undergraduate textbook
Creation Date: 2015
Item Details:
ISBN 978-960-603-380-3
License: http://creativecommons.org/licenses/by-nc-sa/3.0/gr
DOI http://dx.doi.org/10.57713/kallipos-455
Handle http://hdl.handle.net/11419/6032
Bibliographic Reference: Kalogirou, G., Mavrotas, G., Protogerou, A., Siokas, E., Tsakanikas, A., & Panagiotopoulos, P. (2015). Business Organization and Management for Engineers [Undergraduate textbook]. Kallipos, Open Academic Editions. https://dx.doi.org/10.57713/kallipos-455
Language: Greek
Consists of:
1. Εισαγωγή
2. Το εγχώριο παραγωγικό σύστημα: Διάρθρωση και δυναμική
3. Διαφορετικές θεωρήσεις της επιχείρησης: Από τη συνάρτηση παραγωγής στη διαχείριση πόρων και ικανοτήτων.
4. Η κατανόηση της λειτουργίας και της συμπεριφοράς των οργανώσεων
5. Η σύγχρονη διοίκηση
6. Το περιβάλλον της επιχείρησης
7. Οι λειτουργίες της επιχείρησης
8. Η Χρηματοοικονομική λειτουργία της Επιχείρησης
9. Διαχείριση και ανάπτυξη καινοτομιών
10. Μεθοδολογία μελέτης περίπτωσης (case study) για την ανάλυση μιας επιχείρησης
11. Παίγνιο Διοίκησης Επιχειρήσεων
Number of pages 412
Publication Origin: Kallipos, Open Academic Editions
You can also view
User comments
There are no published comments available!