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Title Details:
Servicescape, resource utilization and technology in service companies
Authors: Chytiris, Leonidas
Anninos, Loukas
Reviewer: Pantouvakis, Angelos
Subject: LAW AND SOCIAL SCIENCES > ECONOMIC SCIENCES > BUSINESS ADMINISTRATION AND BUSINESS ECONOMICS; MARKETING; ACCOUNTING > BUSINESS ADMINISTRATION
Keywords:
Quality
Services
Management
Service Quality
Human Resources
Service Quality Measurement
Description:
Abstract:
The chapter analyses the significance of location for service companies while it identifies and describes the factors that should be taken into account in relevant decisions. In addition, the meaning of the term "servicescape" is presented. The chapter highlights the importance of resource utilization as well as the development and management of suppliers` network. Furthermore, the role of technology in services and e services are discussed.
Linguistic Editors: Psatha, Eleni
Technical Editors: Liomas, Ioannis
Type: Chapter
Creation Date: 2015
Item Details:
License: http://creativecommons.org/licenses/by-nc-nd/3.0/gr
Handle http://hdl.handle.net/11419/4987
Bibliographic Reference: Chytiris, L., & Anninos, L. (2015). Servicescape, resource utilization and technology in service companies [Chapter]. In Chytiris, L., & Anninos, L. 2015. MANAGEMENT AND QUALITY OF SERVICES [Undergraduate textbook]. Kallipos, Open Academic Editions. https://hdl.handle.net/11419/4987
Language: Greek
Consists of: 1. Τεστ Κεφαλαίου 9
Is Part of: MANAGEMENT AND QUALITY OF SERVICES
Publication Origin: Kallipos, Open Academic Editions